網(wǎng)站制作注意問題
Attention Problems in Website Making
1、未進行關(guān)鍵詞分析
1. No keyword analysis
如果不對關(guān)鍵詞進行恰當(dāng)分析的話，就會造成很多問題，包括：方向不明確、關(guān)鍵詞配置不合理、排名效果差、ROI低等，所以一定要先對關(guān)鍵詞進行分析。
If the keywords are not properly analyzed, many problems will arise, including unclear direction, unreasonable keyword allocation, poor ranking effect, low ROI, etc., so we must first analyze the keywords.
2、缺少導(dǎo)入鏈接
2. Lack of import links
很多網(wǎng)站的優(yōu)化都存在收錄問題，檢查一下不難發(fā)現(xiàn)，很多都是因為缺少導(dǎo)入鏈接。互聯(lián)網(wǎng)中，網(wǎng)頁與網(wǎng)頁的關(guān)系是通過鏈接來建立的，如果網(wǎng)站和外界沒有鏈接，沒有任何聯(lián)系的話，就成了一個孤島型網(wǎng)站，搜索引擎無法知道網(wǎng)站的存在。
Many website optimization problems exist, check it is not difficult to find, many are due to the lack of import links. In the internet, the relationship between web pages and web pages is established by links. If there is no link between the web site and the outside world, there will be no link, then it will become an island website, and search engines can not know the existence of the website.
3、采集大量的文章
3. Collect a large number of articles
搜索引擎不會給予互聯(lián)網(wǎng)中高度重復(fù)的文章好的排名的，網(wǎng)站上如果包含大量的采集文章的話，對網(wǎng)站是會有一定的負(fù)面影響的。網(wǎng)站建好后，如果沒有或者只 有很少的原創(chuàng)的實質(zhì)內(nèi)容的話，會給用戶帶來了不良的瀏覽體驗，也會給搜索引擎留下了不好的印象，為搜索引擎優(yōu)化帶來困難。
Search engines will not rank highly repetitive articles on the Internet. If there are a large number of articles collected on the website, it will have a certain negative impact on the website. After the website is built, if there is no or very little original content, it will bring users a bad browsing experience, also leave a bad impression on search engines, and bring difficulties to search engine optimization.
4、一味追求網(wǎng)站美觀
4. Pursuing the Beauty of Website
有些網(wǎng)站一味追求美感：大氣、好看、美觀，其實對網(wǎng)站來說，這些都不是必需的。用戶喜歡簡潔明了的頁面，這樣才能帶來良好的視覺體驗。不要使用大量的 圖片和太多的flash，這會造成頁面體積過大、頁面加載速度慢，大大降低使網(wǎng)站的實用性，也不要再導(dǎo)航上使用圖片作鏈接，這會導(dǎo)致搜索引擎識別網(wǎng)站結(jié)構(gòu) 時有困難。
Some websites blindly pursue aesthetics: atmosphere, good-looking, beautiful, in fact, for the website, these are not necessary. Users like concise and clear pages, so as to bring good visual experience. Don't use too many pictures and flash, which will result in too large page size, slow page loading speed, greatly reduce the practicability of the website, and do not use pictures as links in navigation, which will make it difficult for search engines to identify the structure of the website.
5、頻繁更改網(wǎng)頁標(biāo)題（title）
5. Frequently changing the title of the page
搜索引擎依賴title標(biāo)簽進行切詞、分詞建立索引，這是最初階段的搜索引擎排名的核心點，雖然從技術(shù)上來說，已經(jīng)有了突飛猛進的發(fā)展，但對title的依賴還是提高用戶體驗的一個關(guān)鍵點，如果更改title的話，搜索引擎會把它當(dāng)作作弊來看待的，所以更改title時一定要慎重。
Search engines rely on title tags for word segmentation and indexing, which is the core of search engine ranking in the initial stage. Although technically, there has been a rapid development, the dependence on title is still a key point to improve user experience. If you change title, search engines will treat it as cheating, so when you change title, you must. Be careful.
6、直接復(fù)制網(wǎng)站
6. Direct replication of websites
為了圖省錢省力，很多人在建站時直接胡子鼻子一把抓，把現(xiàn)有的網(wǎng)站程序DEDEhome模板直接套來使用。這樣出來的新站就會和之前的站相似度很高，會導(dǎo)致新站很難得到好的排名，老站也會受到連帶影響。
In order to save money and effort, many people directly grasp the beard and nose when building a website, and use the existing website program DEDEDEhome template directly. This way, the new station will be very similar to the previous station, which will make it difficult for the new station to get a good ranking, and the old station will also be affected.